When somebody scrolls through the top product categories on Amazon odds are some 60% of the brands for sale will be ones you’ve never heard of before. That poses a challenge for marketers looking for their brands to be chosen among the many options, including familiar ones. UConn marketing professor Danielle Brick has researched how […]
UConn’s nationally-renowned Rudd Center for Food Policy and Health promotes solutions to food insecurity, poor diet quality, and weight bias through research and policy. Marlene Schwartz is the director of the Rudd Center and joins us on the podcast. She is also a professor of Human Development and Family Studies. Marlene talks about how the […]
Robert Bird, a professor of business law in UConn’s School of Business, has a new book out – “Legal Knowledge in Organizations: A Source of Strategic and Competitive Advantage.” Bird tells us that most companies believe that lawyers and legal knowledge are only necessary to avoid breaking the law or getting stuck in a lawsuit. […]
John Toribio is a doctoral student at UConn in polymer chemistry – and is the first student to join us in this current format of the UConn 360 podcast. In addition to his studies, he is the CEO and CTO of Zemi Labs, (zemilabs.com), which is a start-up company creating smart clothing for comprehensive health […]
It is March, which means Saint Patrick’s Day and Irish-American Heritage Month in the United States. Here at UConn, Mary Burke is a professor in the Department of English and oversees the Irish Literature Concentration. She joins us on this episode of the UConn 360 podcast to talk about Irish studies on campus and her […]
Former UConn men’s basketball coach Jim Calhoun won three national championships for the Huskies, but the relationship he has with players goes well beyond in the court. Calhoun has recently finished his third book – “More Than a Game: How the UConn Dynasty Was Built on a Culture of Caring” – which he co-authored with […]
Jennifer Fields is an assistant professor of nutritional sciences at UConn and recently published a study about high school athletes and their lack of knowledge in nutrition. Fields knew that college student-athletes often turned to unscientific outlets, like social media, for nutritional information in the absence of formal education. Given this, she became interested in […]
Husky baseball coach Jim Penders joins this edition of the UConn 360 podcast as he enters his 22nd season guiding this historic program. He is just the fifth coach to guide the team in the past 100 years and Penders talks about the responsibilities that carries. The Penders family has deep baseball and athletic roots […]
There are many ways that UConn impacts the citizens of Connecticut beyond its obvious academic mission. The Connecticut Transportation Institute is one of the outlets and it is led by director and associate research professor Eric Jackson. The institute serves to advance the maintenance and enhancement of transportation systems and safety, with a particular focus […]
Anna Mae Duane is the director of the UConn Humanities Institute and is currently coordinating a year-long series of events to address the feeling of loneliness that some college students have. Anna was inspired to do this when she received a letter from a UConn student who had given up on companionship. Anna talks about […]